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Shopping mall tenants see turnover boost from advanced people counting tech

by ShopperTrak on 13-06-18

Today, retailers in well-managed shopping centres have a great new opportunity. Thanks to property owners investing in traffic tracking technology and data analytics solutions to power improvements to their sites, retailers are enjoying the knock-on benefit of rich insights that could help them boost conversions and turnover. ShopperTrak’s new report, Mall traffic data grows success in...

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Shopping malls still win using retail traffic data

by ShopperTrak on 13-06-18

The European shopping centre sector is celebrating a new landmark. Westfield London has just become the largest shopping centre in Europe, having cut the ribbon on phase one of its chic £600m extension this March. When all stages of the extension are complete, the centre will cover 2.6 million square foot — overshadowing existing mall giants Aviapark...

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Shopper behaviour during the Holy Month of Ramadan

by ShopperTrak on 15-05-18

The Holy Month of Ramadan is likely to begin on May 17th this year in most countries, meaning that Eid al-Fitr is expected to fall on Friday June 15th. Preparations are being made across the world for this special month, and retailers, particularly in the Middle East region, are adapting their operations, in readiness for...

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Customer Service Excellence Using Traffic Data

by ShopperTrak on 26-04-18

Analysts are correct to reject the alarmist headlines about the death of physical retail, but they are also right to emphasise it should be the end for boring, unexciting retailing experiences. As the industry navigates its way through a new era of consumer behaviour that entails shopping journeys across multiple channels, the store becomes the...

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RBTE 2018: celebrating innovation in retail

by ShopperTrak on 09-04-18

We’re delighted to be participating in the Retail Business Technology Expo (RBTE) at Olympia, London this May. The event is considered Europe’s foremost annual gathering for retail companies keen to discover cutting-edge technology, innovations and trends to boost their businesses. With this in mind, we’re expecting lots of interest at the Tyco Retail Solutions Stand...

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Intelligent use of data drives up store productivity

by ShopperTrak on 05-04-18

Retailers have used data to shape store-based strategies for some time. But have they analysed the right data? Historically they’ve relied on sales statistics to plan staff rosters, but this can see retailers run into problems and miss out on multiple selling opportunities. For a more productive store, and hence a more profitable store, monitoring...

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Irish retailers to benefit from St Patrick’s Day bank holiday traffic boost

by ShopperTrak on 12-03-18

When will retailers benefit from St Patrick’s Day? It’s well documented that the Irish love a party. National revelries reach epic proportions on St Patrick’s Day, which this year on falls on Saturday 17th March. It’s also the last day of the Six Nations 2018 rugby championship, in which Ireland has secured victory. With a...

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Blending data sets takes traffic insight to a new level

by ShopperTrak on 09-03-18

As the retail landscape adapts to ever-changing consumer behaviour, it’s no surprise that shopper traffic has become a crucial point of reference, one that retailers really can’t afford to miss. In an exclusive article for Retail Bulletin’s Future of Retail report, Amit Patil, Global Leader of Data Innovation Strategies at Tyco Retail Solutions, explains why...

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