Six reasons why you’re crazy to ignore retail traffic analytics
Keeping your seat at retail’s top table takes constant reinvention. Rather than lose sales to the web, traditional brick and mortar retailers need to provide memorable experiences and fantastic service levels on the store floor. The best stores are becoming smarter and more streamlined for the consumer, and easier to manage for operations teams and...
One step beyond: Where can traffic counting take you next?
To shore up your brick and mortar retailing, reading our new eBook is a must. How to incorporate retail traffic data into your strategy for growth [download] explores the many ways in which traffic counting and analytics can give stores the edge in today’s competitive and fast-evolving market. Labor optimization, store layout, operations planning, and...
India Retail Forum: Are you ready for the future?
ShopperTrak is delighted to be attending IRF 2018 in Mumbai this September, joining a prestigious audience of global retailers, and property and technology specialists. Over 750 retailers will attend, as well as 100 exhibiting companies, and over 2,000 international delegates. This year the India Retail Forum (IRF) boasts an incredible breadth of content. The aim...
Summer Sales: 5 ways to make shoppers stay and spend up
While summer sales are often viewed in retail as a stock clearance exercise, for millions of shoppers across Europe, the heart-stopping hunt for bargains is an annual retail highpoint. Fired up by the prospect of end-of-season discounts, shops can be heaving, and it’s the outlets with the best deals, best product and best shop-floor service...
World Cup 2018: What’s the traffic impact?
Russia’s President Vladimir Putin is hoping FIFA World Cup 2018 (June 14th to July 15th) will showcase Russia as a global superpower, and attract tourists and shopper spend to invigorate the economy. While benefits to retail and the hospitality sectors in Russia are all but guaranteed, will there be commercial wins for the rest of the...
Shopping mall tenants see turnover boost from advanced people counting tech
Today, retailers in well-managed shopping centres have a great new opportunity. Thanks to property owners investing in traffic tracking technology and data analytics solutions to power improvements to their sites, retailers are enjoying the knock-on benefit of rich insights that could help them boost conversions and turnover. ShopperTrak’s new report, Mall traffic data grows success in...
Shopping malls still win using retail traffic data
The European shopping centre sector is celebrating a new landmark. Westfield London has just become the largest shopping centre in Europe, having cut the ribbon on phase one of its chic £600m extension this March. When all stages of the extension are complete, the centre will cover 2.6 million square foot — overshadowing existing mall giants Aviapark...
Shopper behaviour during the Holy Month of Ramadan
The Holy Month of Ramadan is likely to begin on May 17th this year in most countries, meaning that Eid al-Fitr is expected to fall on Friday June 15th. Preparations are being made across the world for this special month, and retailers, particularly in the Middle East region, are adapting their operations, in readiness for...