Leverage Traffic Data to Boost Mall Performance
Mall and shopping centre operators across Europe face a rapidly changing landscape. Traditional anchor stores are leaving, shoppers are visiting less, and changing economics are causing malls to close. However, many malls are being reinvented into destinations that offer exceptional experiences outside of just shopping. Smart mall operators are seizing this opportunity to use traffic...
How to Improve Store Performance with Traffic Data
Retailers drive profits by optimising the number of store associates in relation to the volume of shoppers. The resulting service level aligns with shopper needs, ensuring each of your stores maximise selling potential. You achieve this by leveraging individual store traffic data to build unique associate schedules that reflect demand. Download this free ebook now...
European Shopper Trends report Q4 2017
Welcome to our latest Global Shopper Trends report from ShopperTrak. For the fourth quarter of 2017 we provide key statistical insight into international shopper behaviour across the EMEA region. Traffic dipped into negative territory for the overall EMEA region on Q4 2017 Seven out of the nine featured countries failed to achieve positive Year-on-Year footfall growth Spain clocked...
Preparing for peak: an analysis of festive retail traffic trends
Preparing for peak: an analysis of festive retail traffic trends What’s clear from ShopperTrak data across the past five years, is that the peak trading period, driven by the rising popularity of Black Friday and Cyber Monday, is starting earlier than ever in Europe. It’s also continuing later into the season in many regions, as...
APAC Shopper Trends report Q3 2017
APAC Shopper Trends Report Q3 2017 Bringing you the latest consumer behaviour trends from across the globe Shopper traffic in the Asia-Pacific region can be considered steady in Q3, with an upbeat outlook for Q4. Although footfall dropped from +0.5% Year-on-Year in Q2 to -0.1% in Q3, generally the region is in good health. Two...
European Shopper Trends report Q3 2017
European Shopper Trends Report Q3 2017 Bringing you the latest consumer behaviour trends from across the globe Welcome to our latest Global Shopper Trends report, which offers key statistical insight into international shopper behaviour during the third quarter of 2017 across Europe. Politically, it’s been a turbulent quarter in the European region: Spain suffering terrorist...
Understanding the Customer’s In-Store Buying Journey
Understanding the Customer’s In-Store Buying Journey Retailers undertaking store transformation programmes need to find ways to ensure they are making data-driven decisions based on real-time customer insights. Understanding the behaviour of customers when they are in store is a crucial part of modern retailing, and the tools are now in place to enable this process....
A New Store Excellence Scorecard
Today, with thousands of stores and a highly-competitive omnichannel environment, retail is tougher than ever. Margins are tight, customers have digital access to pricing and other information, and rapidly-shifting demographics constantly impact product mix and priorities. Retailers are also going through an unprecedented period of digital transformation that is shifting them from a model they...