Optimise Your Marketing Spend – Thank You!
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Seeking innovations? See you at Equipmag, Paris Retail Week
This 10th to 12th September Paris Retail Week’s Equipmag exhibition and conference promises to showcase the cutting edge of fittings, equipment and technologies for retail stores. What’s happening at the show? The core focus of the 3-day event is innovations that will help retailers create, manage and optimise their businesses, with a steady eye on...
Lessons learnt from Back to School in recent years
Our historic shopper traffic data reveals powerful insights into customer behaviour trends. So, what have we learnt in recent years about the European back to school season? Now that millions of children and young people across Europe have started the new academic year (although Italy and Spain go back later), we reveal some key findings:...
Six reasons why you’re crazy to ignore retail traffic analytics
Keeping your seat at retail’s top table takes constant reinvention. Rather than lose sales to the web, traditional brick and mortar retailers need to provide memorable experiences and fantastic service levels on the store floor. The best stores are becoming smarter and more streamlined for the consumer, and easier to manage for operations teams and...
One step beyond: Where can traffic counting take you next?
To shore up your brick and mortar retailing, reading our new eBook is a must. How to incorporate retail traffic data into your strategy for growth [download] explores the many ways in which traffic counting and analytics can give stores the edge in today’s competitive and fast-evolving market. Labor optimization, store layout, operations planning, and...
India Retail Forum: Are you ready for the future?
ShopperTrak is delighted to be attending IRF 2018 in Mumbai this September, joining a prestigious audience of global retailers, and property and technology specialists. Over 750 retailers will attend, as well as 100 exhibiting companies, and over 2,000 international delegates. This year the India Retail Forum (IRF) boasts an incredible breadth of content. The aim...
Summer Sales: 5 ways to make shoppers stay and spend up
While summer sales are often viewed in retail as a stock clearance exercise, for millions of shoppers across Europe, the heart-stopping hunt for bargains is an annual retail highpoint. Fired up by the prospect of end-of-season discounts, shops can be heaving, and it’s the outlets with the best deals, best product and best shop-floor service...
World Cup 2018: What’s the traffic impact?
Russia’s President Vladimir Putin is hoping FIFA World Cup 2018 (June 14th to July 15th) will showcase Russia as a global superpower, and attract tourists and shopper spend to invigorate the economy. While benefits to retail and the hospitality sectors in Russia are all but guaranteed, will there be commercial wins for the rest of the...