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Join us at EuroShop in February 2020

by ShopperTrak on 17-01-20

EuroShop – the world’s largest retail trade fair – takes place in Düsseldorf, Germany on 16th to 20th February 2020 and ShopperTrak is delighted to be part of it. If you’re heading to the iconic show, come and see us at the Sensormatic Solutions Stand C01 in Hall C. We’ll be ready to show you...

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Six ways to maximise Winter Sales conversions with traffic insights

by ShopperTrak on 03-01-20

Winter Sales entice shoppers out in cold, wet weather in the hope of finding bargains in their favourite stores and shopping centres. As a result, there are some serious traffic peaks in January and February across Europe. ShopperTrak data shows that in France the first weekend of the hugely popular ‘Soldes D’Hiver’ is when footfall...

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A high footfall future for Spanish high streets?

by ShopperTrak on 22-12-19

The Spanish high street property market hit record highs in terms of retail investment in 2018. According to Savills Aguirre Newman Research – Spain Retail – published in May 2019, the worth of the market exceeded €1,000m for the first time since this metric has been tracked. The Spanish retail landscape is evolving A stand-out...

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Black Friday 2019 post-game assessment: Year-on-Year uplifts

by Brian Field on 11-12-19

European countries experienced Year-on-Year traffic uplifts on Black Friday. However, our shopper visit data for retail stores and shopping centres in the US indicates a combined -3.6% decline for the two-day period of Thanksgiving and Black Friday compared to last year. There is no longer one way to shop on Black Friday. As omnichannel retail...

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Italian cities enjoy traffic uplifts from ‘tourist shopping’

by ShopperTrak on 26-11-19

Tourist shopping is influencing European travel choices and creating lucrative opportunities for local retailers. We’ve looked at our data to see how Italy is benefiting from tourism-related retail traffic uplifts – described as a ‘gold mine for Italian cities’ according to the latest Shopping Tourism Italian Monitor. The report states that shopping is one of...

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Festive peak shopping 2019/20: Our guide reveals the Top 5 predicted busiest days around the world

by ShopperTrak on 21-11-19

Festive peak is bonanza time for Western retailers. Shopper numbers balloon, and stores enjoy a vital spike in annual sales. But when exactly will stores be busiest? As we head into the 2019/20 season our special report reveals the Top 5 predicted festive peak shopping days across the globe. Why the rush? It’s the season...

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MAPIC 2019: Why footfall data must play its part in shaping shopping destinations of the future

by ShopperTrak on 17-10-19

How should retail property professionals go about rethinking spaces and places, to inspire and delight shoppers for decades to come? World-renowned property show, MAPIC, is helping the industry find answers to this big, bold question, and ShopperTrak will be on hand to have our say on this and many other critical retail property matters. From...

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Rethinking telecom retail: Stunning new formats dialling success

by ShopperTrak on 14-10-19

When it comes to purchasing the latest smartphone, the shopper experience truly blooms in a physical store, and telecom retailers are capitalising on the modern consumer’s fascination with lifestyle technology. Stores can reinforce a brand and convey elements in ways that online channels can’t. Customers can pick up the newest handset and test it in...

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