Blending data sets takes traffic insight to a new level
As the retail landscape adapts to ever-changing consumer behaviour, it’s no surprise that shopper traffic has become a crucial point of reference, one that retailers really can’t afford to miss. In an exclusive article for Retail Bulletin’s Future of Retail report, Amit Patil, Global Leader of Data Innovation Strategies at Tyco Retail Solutions, explains why...
What can retailers learn from Karneval 2018?
German Karneval goes by several different names — including Fasching, Fastnacht, and Fassenacht. It’s known throughout the world as a giant festival of fun, based on ancient local traditions. The season starts 52 days before Easter and ends with a week-long celebration before Ash Wednesday consisting of parties, fancy dress parades, balls, banquets and general...
Les soldes d’hiver and the French art of traffic generation
The French tradition of holding mega sales throughout January and February — les soldes d’hiver — is a masterclass in traffic generation. The event jazzes up what can often be the gloomiest time of the year, and can give retailers a commercial boost when it’s needed most. Our advice for maximising sales and good sentiment...
ShopperTrak commentary for w/c 11th December
ShopperTrak Retail Index – UK National Weekly: Change for week 50 (11th December 2017 –17th December 2017): 5.2% Change for week 50 Year-on-Year: -5.6% ShopperTrak Retail Index – Retail Park Weekly: Change for week 50 (11th December 2017 –17th December 2017): 6.6% Change for week 50 Year-on-Year: -7.1% Commentary The ShopperTrak National Retail Index is...
Retailers, are you ready to sparkle during the last-minute Christmas rush?
There’s nothing quite like the buzz of stores teeming with shoppers in the days before Christmas. Merrily ringing tills delight retailers, but is enough being done to truly sparkle at peak? Peak trading is vital for many retail sectors. The British Retail Consortium reports that 34% of toy sales in the UK take place in...
ShopperTrak commentary for w/c 4th December
ShopperTrak Retail Index – UK National Weekly: Change for week 49 (4th December 2017 –10th December 2017): 5.3% Change for week 49 Year-on-Year: -4.1% ShopperTrak Retail Index – Retail Park Weekly: Change for week 49 (4th December 2017 –10th December 2017): -0.2% Change for week 49 Year-on-Year: -3.4% Commentary The ShopperTrak National Retail Index is...
Mirror, mirror on the wall – who is the fairest Christmas shopper of them all?
‘Tis the season to be merry, so for a bit of festive fun we thought we’d introduce you to Europe’s surprisingly different Christmas shopper types. They’re all surging into shops right now, but how differently do they behave country-by-country? ShopperTrak’s historic retail traffic data allows us to know when, where, and to what extent shopper...
ShopperTrak commentary for w/c 27th November
ShopperTrak Retail Index – UK National Weekly: Change for week 48 (27th November 2017 – 3rd December 2017): 2.2% Change for week 48 Year-on-Year: -3.9% ShopperTrak Retail Index – Retail Park Weekly: Change for week 48 (27th November 2017 – 3rd December 2017): -0.1% Change for week 47 Year-on-Year: -2.1% Commentary The ShopperTrak National Retail...