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Ramp up for Peak Season

by ShopperTrak on 07-09-20

Preparing for a very different Peak Season Retailers are using traffic insights to prepare for a new version of Peak Season. Join us Thursday, September 24th at 11:00am BST “Preparing for a very different Peak Season” The Director of Insight at the BRC, Kyle Monk, will join us for this webinar and share his insights. We’ll examine the shift in shopping behaviors,...

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Article

Store innovations: Which store tech makes business sense now?

by ShopperTrak on 13-07-20

What if we considered the coronavirus lockdown as retail’s ‘ramp up’ period – accelerating the process of change that ‘new retail’ and ‘omnichannel’ have long promised, but been slow to deliver? Industry experts around the world concur that nothing will be the same again. However there’s broad agreement that the future of retail post-COVID-19 –...

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Article

Retail Reopening in the UK: Consumers seeking Safety, rather than entertainment

by ShopperTrak on 15-06-20

As stores start to reopen, it is worth remembering the scale of the decline; since footfall on the UK high street began to fall on March 12 when the Government raised the risk from moderate to high, it bottomed at the mid -80%s, a flatline that continued from March 27 to early June. Now, with...

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Article

Retail’s reopening journey: How to comply with ‘social distancing’ rules

by ShopperTrak on 29-05-20

The phased re-opening of stores is being planned across Europe and North America, as we all begin to imagine our lives out of confinement post-pandemic. In physical retail, the big questions are: “What should our stores look like?”, “What are consumers going to want?” and “How can we protect our staff and customers?” Social distancing...

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Article

Hypermarket traffic analytics: The key to evaluating changing shopper patterns

by ShopperTrak on 18-05-20

As the COVID-19 pandemic recedes, retailers will be faced with further uncertainty as lockdown measures are  gradually lifted. A big question is, how will shoppers behave once restrictions to everyday activities are removed or modified? Hypermarkets and supermarkets that have had to impose strict ‘social distancing’ measures in their stores will suddenly (or gradually) be...

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Article

Retail analytics power smarter marketing at the Hyper U Les Arcs shopping gallery in France

by ShopperTrak on 18-05-20

Hyper U Les Arcs / Sud Dracenie ‘shopping gallery’ in the south of France has much to offer its customers. Within one attractive and conveniently located site, visitors can shop for food and wine, fashion and footwear, and health and beauty. They can enjoy a host of additional services from restaurants and cafes, to gym...

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Article

What’s in store this Carnival time in Spain?

by ShopperTrak on 06-02-20

El Carnaval in Spain runs from Thursday 20th to Tuesday 25th of February in 2020. This is fairly early in the calendar – which suggests a rich opportunity for retailers who are well prepared for the rush. Stores need to be ready to rise to this colourful and much-loved occasion. Carnival celebrations take the form...

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Article

Help, I need somebody! Service excellence drives sales in footwear retailing

by ShopperTrak on 30-01-20

Footwear brands have impressively kept pace with customer needs in 2019 and are therefore treading a path of growth. Currently worth over US$ 225 Bn, the global footwear market is expected to grow at the compound annual growth rate of 3.1% up to 2026, according to the latest Credence Research Global Footwear report – great...

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