Driving adoption and usage of retail analytics across store-level and corporate-level staff is essential in the drive to increase conversions and deliver an optimal shopper experience in stores.
ShopperTrak Academy is here to ensure retail teams get the best results from retail traffic data. The online training programme provides a series of on-demand, online training courses. It’s designed to enable retailer’s frontline and corporate teams to transform in-store traffic data into insights and action.
The ShopperTrak Academy curriculum is comprised of ten complimentary courses available to all ShopperTrak customers. Sessions are perfect for distributed and field workforces, and training can be taken at an individual’s chosen pace. Topics help store operations schedule retail labour for maximum impact, and discover and act upon ways to improve conversions.
The training also provides:
• An overview of ShopperTrak, identifying and actioning in-store traffic trends for retail profitability
• An understanding of conversion and how to use it as a performance metric
• Background information on ShopperTrak’s solutions and processes
ShopperTrak Academy can also offer specific breakout courses for corporate or store-level usage.
ShopperTrak Academy is available in 9 languages including German (DE), English (EN), Spanish (ES), French (FR), Italian (IT), Japanese (JA), Polish (PL), Portuguese (PT) and Chinese (ZH).
ShopperTrak developed this highly-effective training to drive adoption of frontline and corporate users of retail traffic data, aimed at creating the optimal customer experience.
Six premium courses are available for an additional cost.