• Interview with Head of Insight, France, at Hammerson

    Hammerson is an owner, manager and developer of retail destinations in Europe. Its estate includes investments in 22 prime shopping centres in the UK, France and Ireland, 18 convenient retail parks in the UK and 15 premium outlets across Europe.

    Hammerson’s UK shopping centres include Brent Cross in London, the Bullring in Birmingham and the brand new Victoria Gate development in Leeds. In France, Hammerson’s assets include Les Terrasses du Port in Marseille and Italie Deux in Paris.

    We caught up with Charles de La Portbarré, Head of Insight, France, at Hammerson prior to his appearance at the MAPIC session on traffic insights, to find out how the company is using traffic data to improve the performance of its shopping centres.

    Q. As a global business, what are the main priorities for your centres?

    A. ….

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  • Black Friday & Cyber Monday: our global retail footfall predictions

    On Friday 27th November, millions of retailers will kick off their Christmas campaigns in earnest, with the launch of their Black Friday promotions. This day of heavy discounting has spread across the world like wildfire in recent years, as has its online sister event, Cyber Monday, which this year will take place on 30th November.

    To see how these events will impact retail businesses globally, we’ve crunched some exclusive footfall data, to bring you our Black Friday and Cyber Monday consumer traffic predictions for 2015:

    UK forecast: a welcome boost for bricks-and-mortar

    Retail sales were slow in the UK during October, and industry experts believe this is because consumers are holding out for Black Friday and Cyber Monday deals.

    Analysis of previous footfall data would certainly support this prediction. Black Friday has only been a phenomenon in the country since 2013, when there was a marked ….

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