• Tyco Retail Solutions Announces Combined Global Traffic Insights Businesses

    Unmatched analytics delivered exclusively under the ShopperTrak brand lay the foundation for smart store of the future

    NEUHAUSEN, Switzerland and CHICAGO – (Oct. 5, 2016) – Tyco Retail Solutions (www.tycoretailsolutions.com), part of Johnson Controls, today announced the integration of its ShopperTrak and FootFall businesses to form a single business unit that will go to market solely as ShopperTrak, providing actionable insights that enable customers to optimize operations and improve profitability.

    ShopperTrak and FootFall are leading providers of consumer behavior insights and location-based analytics, serving retailers and property management organizations in 100 countries and territories. The newly combined global traffic insights business unit counts approximately 40 billion shopper visits annually, ….

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  • Rio Olympics – the global retail opportunity

    During the Rio Olympics, brands and retailers across the globe will be looking to maximise on sales with marketing and promotions around the event. Given that the opening ceremony was watched by 70% of the global population in 2008 and 72% in 2012, it is fair to say that there is significant interest in the games from consumers around the world.

    Not only are star athletes quickly snapped up in sponsorship deals, most national teams have a host of retail and hospitality partnerships. Alongside this, consumers are quickly caught up in the spirit of the games, encouraging spend in areas including technology, sports equipment, food and beverages.

    So, how can retailers and shopping centres tap into Olympic and Paralympic excitement to increase shopper spending? Following on from our previous blog, Rio Olympics – the home retail opportunity, we examined ….

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  • Father’s Day: a retail growth opportunity

    Globally, consumers spend up to three times as much on gifts for Mother’s Day compared to Father’s Day. While by any measurement the annual holiday celebrating dads is overshadowed by the retail monoliths of Christmas, Mother’s Day and Valentines – in this tough retail environment, retailers and shopping centres must embrace every opportunity.

    Father’s Day happens at different times of the year across the globe, but interesting observations can still be drawn on what happens during the run up in each market. Research from Mintel reveals that the popularity of Father’s Day ….

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  • Euros 2016: How to avoid getting benched

    As with any major sporting occasion, the UEFA Euros 2016 will have winners and losers – in football, but also in retail. Prior to next month’s kick-off, we’ve looked back to the 2012 competition to forecast what impact the tournament will have on European retail footfall this summer.

    Once again, retailers and shopping centres are banking on a pre-tournament frenzy, as fans stock up on merchandise, food, and drink. Analysts are forecasting £3bn will be spent in the UK’s pubs, supermarkets, and sports shops, as the British Isles will be represented by four teams for the first time since 1958.

    Additionally, key sponsor Puma is expecting a profit increase of up to 9% globally ahead of kick-off. However, looking across the continent, will this surge in activity last when the tournament gets underway?

    Let’s take a trip back down memory lane and consider what happened last time. What can retailers and shopping centres learn?

    One thing ….

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  • ShopperTrak and FootFall Announce Retail Industry’s First Global Traffic Index

    CHICAGO, IL – May 11, 2016 – ShopperTrak and FootFall, the two leading providers of consumer behavior insights and location-based analytics, today announced a breakthrough global traffic index. Both businesses are part of Tyco Retail Solutions.

    An industry first, the global traffic index will combine the power of two established solution providers to offer retailers and shopping centers the ability to benchmark performance and understand trends in various major markets around the world. Additionally, the index offers access ….

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  • Saint’s days – Retail friend or foe

    Around the globe there are a huge number of religious, national and cultural events. Looking at these periods, retailers and shopping centres might expect to see an influx of consumers visiting stores. But do cultural celebrations really affect shopping patterns?

    The answer, at its simplest, is not necessarily. Ask anyone and they would probably be able to predict that St Patrick’s Day has a positive impact on retail, not just in Ireland but also globally. In Ireland, where it is a public holiday, retail activity in 2015 increased +7.5% Year-on-Year. You might also assume that the celebrations would have a similar impact on UK retailers. But perhaps because, unlike in Ireland, it is not a public holiday, it has surprisingly little effect on footfall. Similarly, none of the UK’s other national days, such as St David’s or St Georges, have ….

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